EMPOWERING THE CREATIVE COMMUNITY
Do you ever find yourself wondering why so many political ads are so... terrible? Yeah, us too. That's why ACRONYM is committed to flipping the script on political ads by working with people to create content that both informs and inspires audiences to take action.
HIT PIECES
In 2018, ACRONYM prototyped a nimble creative advisory group to test out how we could engage creative talent to infuse our digital advertising programs with more compelling, effective content.
The results of this endeavor included some of the best, most noteworthy political ads of the 2018 midterm election cycle. They’ve won industry awards, but even better:
THEY WORKED.
10
Partnership Teams
25+
Pieces of Content
3X
The Industry Standard Engagement Rate
30M
Total Views
56K
Voters Registered
28K
Voters Mobilized
JOIN THE CONSPIRACY
ABOUT
ACRONYM is a non-profit digital organization committed to winning elections and building sustainable digital infrastructure for the progressive movement. We build + disseminate cross-channel digital marketing campaigns and strategies to meet voters where they are, in voices that actually resonate with them to move the needle.
CURIOUS?
Contact sarahgalvez@anotheracronym.org